What Does an Outsourced VP of Sales Do?

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Every client engagement is different, so the duties of an outsourced VP of Sales can vary somewhat from one client to the next but often includes the following:

• Developing a sales strategy that supports overall revenue growth goals

• Creating or revising sales compensation plans to optimize motivation and performance that deliver results

• Establishing essential sales goals, relevant metrics, and qualified sales forecasts

• Reporting on and analyzing sales performance

• Selecting, customizing, and fully leveraging a Customer Relationship Management (CRM) system

• Assisting with or managing sales recruiting, hiring, training, and onboarding

• Documenting and implementing a defined sales process

• Holding the sales team accountable via weekly team meetings, coaching, training, and corrective-action plans

• Assisting management with initial – and often, continuing – oversight of implemented sales management programs

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Why Might You Consider Hiring an Outsourced VP of Sales?

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Companies hire an outsourced VP of Sales to help improve sales and drive revenue growth. Other key reasons to hire an outsourced VP of Sales include:

• Acquiring deep sales leadership experience for a fraction of the cost of a full-time sales leader

• Gaining an essential outsider’s perspective to create or improve and document sales strategies, plans, processes, and operations

• To temporarily fill a sales management or sales leadership role

• To audit current sales strategies and methods

• To assess sales personnel and help management make key decisions regarding internal resources

• To integrate, adapt, and implement industry best practices